ABOUT US

Global Vision, Local Impact

At Torch Saudi, we embody a deep commitment to advancing the coffee industry by focusing on knowledge transfer, professional training, and business development.

With a comprehensive understanding of the coffee value chain — from cultivation and processing to roasting, sensory evaluation, and brewing techniques — we deliver specialized training content that meets the highest global standards.

We believe that building a thriving coffee community starts with empowering individuals through knowledge and practical experience.

Through our international partnerships with leading training institutions, we offer programs that reflect the latest in global coffee practices, tailored to the needs of the local market and designed to support professional growth.

Torch Saudi is not a new beginning, but rather a local embodiment of Torch’s global identity — vibrant, ambitious, and grounded in over a decade of hands-on experience. We work to transfer expertise, foster innovation, and develop talent to build a more conscious, high-quality, and sustainable future for coffee.

Our Vision

To contribute to building an advanced knowledge-driven environment that supports the growth and development of the coffee sector in Saudi Arabia and the region — through empowerment, high-quality education, and the promotion of sustainable and innovative practices.

Our Mission

To make specialized coffee knowledge accessible and impactful by designing and delivering training and consulting programs that are both globally informed and locally relevant.

We focus on skill development, capacity building, and supporting a dynamic and professional coffee industry.

Our Strategy